Syllabus-Digital Marketing Course
Syllabus 1st Month (5 Sessions/45 mins etc) SEO Introduction to SEO Technical SEO Meta Tags Blogging Sitemaps Content Planning Keyword Research Onpage SEO Offpage SEO Local SEO Youtube SEO Search Console Analytics 2nd Month (5 Sessions/45 mins etc) PPC Overview Google Ads Account Setup Billing Methods Types of Campaigns Bidding Strategies Ad schedules Ad groups Keyword Research Keyword Match Types Setting up Ads Final URL Google Ads Guidelines Quality Score Improvement Site links Call outs Location Extension Display Ads Youtube Ads 3rd Month (5 Sessions/45 mins etc) Practical Training/Project